“All bloggers want to make money from their blogs.” That’s the accusation a trade person made during lunch at the Wine Bloggers Conference in the Finger Lakes region this past week-end.
“I don’t,” I told him. But his expression assured me that he didn’t believe that to be true.
During the conference a bit of a rift developed between some of the trade people and the bloggers. As W. Blake Gray points out on his blog, The Gray Report, we bloggers were there for the community. We were there to connect IRL with our virtual friends and peers. We were there to learn from each other. We were there to taste wine together and blog together about shared experiences.
That aspect which was central to the spirit and purpose of the conference seemed to elude some of the trade people; the ones who were there to work, to make connections not for community but for business.
“The only people who think they will make money from blogging are people who are new to blogging,” responded Jeff Kralik of TheDrunkenCyclist when I asked him if he was in it for the money. He’s right. Blogging never was and never will be a solid business plan.
“I blog because I love to write and I love wine.” Nancy Brazil of PullThatCork sums it up succinctly. It is as clear a reason as any I’ve heard why we do what we do.
On July 19th in 1848 the first women’s rights convention was held here in the Finger Lakes region, in Seneca Falls. The movement began with broadsides, paper printed on one side for a specific purpose. Some broadsides were for advertising, some broadsides were ballads and poetry, some broadsides had a political message. The purpose of the broadsides of the suffragest movement was to begin a conversation. The purpose of the Seneca Falls Convention was to continue that conversation in person. It is not a far stretch to consider blogs as the broadsides of our time. Like broadsides, blogs are a medium of communication that is free from constraint. With a blog, “you have the freedom to do whatever you want,” commented Jason Subblefield of CorkEnvy during a panel discussion. There are, as yet, no rules to blogging and no format to follow. We are free to create whatever we want to create.
The reason we came together in Corning, NY was not to make business connections. The reason we were there was for the opportunity to be fully immersed in a wine region that many of us had not, yet explored; to talk to the local wine makers while standing in their vineyards, tasting their wines. We were there to learn about the wine, the geology, the geography and the community of the Finger Lakes region. We love wine, we love to write, and we love being part of the wine bloggers’ community. We were there to continue a very public and ongoing conversation about wine, to share some meals together and to say to each other in person, in a spirit of camaraderie, ‘Cheers to you fellow bloggers!’